2005 ClickZ Marketing Excellence Awards
and the Winners are...
The ClickZ Marketing Excellence Awards recognize the technologies, companies, and campaigns that made a positive difference in the online marketing industry in 2004, moving the industry forward by providing brilliant examples of what can be accomplished.
Winners and finalists were nominated and selected by ClickZ readers and editors in online voting. Thanks to all who participated!
What technologies, campaigns, and innovations jump-started online marketing last year? Your votes have been tallied.
Marketing Innovation of the Year: Subservient Chicken (Crispin, Porter + Bogusky for Burger King)
Marketing Technology
Best Ad-Server: Best Behavioral Targeting Technology/Product: Best Rich or Streaming Media Technology/Product: Best Optimization Technology/Product: E-Mail
Best ASP E-Mail Software:
Best E-Mail Service Bureau:
Best Deliverability Product/Service:
Research & Analytics
Best Web Site Analytics Tool:
Best Small Business Analytics Tool:
Best Enterprise Analytics Tool:
Search Engine Marketing
Best SEM Vendor:
Best Advertising Network:
Blog
Best Business/Marketing Blog:
Campaign
Best B2B Campaign:
Best B2C Campaign:
Best B2B E-Newsletter:
Best B2C E-Newsletter:
24/7 Real Media
Finalists: Atlas (aQuantive)
DoubleClick DART
Insight ACT (24/7 Real Media)
Finalists: Claria
TACODA Audience Networks
DoubleClick DART Motif
Finalists: Full Video Banner Ad Format (EyeWonder)
Unicast Advertising (Viewpoint)
WebPosition
Finalists: icrossing
Wordtracker
DoubleClick DARTMail
Finalists: IMN
Responsys
SubscriberMail
Finalists: Pivotal Veracity
StormPost (Skylist)
Pivotal Veracity
Finalists: EmailLabs
ExactTarget
ClickTracks
Finalists: Omniture SiteCatalyst
WebTrends
WebSideStory
Finalists: Blackfoot Inc.
Urchin
WebTrends
Finalists: Coremetrics
WebSideStory
Oneupweb
Finalists: iCrossing
iProspect
24/7 Real Media
Finalists: Advertising.com
Tribal Fusion
Seth Godin's Blog
Finalists: John Batelle's Searchblog
Micro Persuasion (Steve Rubel)
CIO Strategy Center (Studio One Networks)
Finalists: AMD In the Enterprise
QuickBooks Group
Subservient Chicken (Crispin, Porter + Bogusky for Burger King)
Finalists: Big Story (T3)
We Know Why You Fly (T M Advertising)
Intevation Report (EmailLabs)
Finalists: AMD Opteron Solutions
Emi (Loop Consulting Group)
JC Penney (T3)
Finalists: hpshopping.com
Philosophy (INBOX Marketing)
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